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Tim Hortons supports local shelter with annual Smile Cookie Campaign

November 22, 2019   ·   0 Comments

By Wendy Gabrek

Tim Hortons Canada knows how to make you smile – twice. Once, when you purchase a Smile Cookie during the annual campaign – this year held between September 16–22, and the second time when they turn over the proceeds from every cookie sold ($1 each plus tax) to the local women and children’s shelter, known as My Sister’s Place.

On Monday, November 18, three Alliston Tim Hortons locations (all on Highway 89), presented Sheila Cormier, Administrative Assistant and Volunteer Coordinator for People In Transition Inc. or My Sister’s Place, with a cheque for $13,350.41. 

My Sister’s Place was chosen as the 2019 recipient because they meet the criteria – local and not-for-profit, and because the need is truly great over the holidays – a time of year that doesn’t necessarily bring out the best in everyone.

“The Smile Cookie campaign has been generously supported year after year thanks to the kindness of our loyal customers,” said Tim Hortons Alliston owner Dave MacRae. “They embrace Smile Cookie week and make it the incredible success it is. We are honoured to support My Sister’s Place with all of the proceeds raised staying in our community.”

My Sister’s Place also received funds from the 2018 Cookie Campaign – $5,518 – bringing the two-year total to just shy of $19,000.

Nationally, Tim Hortons Restaurant owners support more than 500 local charities, hospitals and community programs through the Smile Cookie campaign. 

Last year, the Smile Cookie campaign raised $6.3 million across Canada. 


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